Joe Fitness & Wellness Studio

A private fitness studio for people seeking a personal approach, fully branded, peaceful and inspiring space for personal clients to train away from prying eyes or judgemental stares.

A safe haven for fitness under the watchful and caring tutelage of Joe that allows even the most anxious of fitness seekers to feel at ease, excited and committed to their journey. Joe Fitness & Wellness Studio focuse on helping VIP clients who may have lapsed in their fitness journey, faced injury or were anxious about going into a mass-market gym.

Handwritten Brandmark

Combining handwriting with contemporary design, it is designed to capture attention and differentiate products and services. The brandmark represent personalised and high-end services and programs designed to ensure clients achieve their fitness goals.

A Clean Dynamic Grid System

A simple, clean and dynamic grid system, developed to help the client create applications and marketing materials as fast and efficient as possible. While keeping harmony and consistency between all of the brand core elements.

Think Digital Experience

Create a strategic direction for the brand’s look and feel that encompasses its local knowledge, expertise, and its aspirations, while being engaging, interactive and responsive design elements, with digital focus, relevant to its current stakeholders and potential new customers.

Advanced Supergraphic Elements

A dynamic supergraphic of paths and waves represent the body motion, a modern colour palette of bold and bright colour to stand out.

Custom Apparel and Merchandise

Custom made and crafted merchandise to build relationships with clients, promote services and build brand awareness.

Extensive Brand Guidelines

A simple yet extensive set of brand guidelines that will detail the brand assets including, identity, colour palette, typography, graphics, application design, advertising, promotional collaterals and social media look and feel.